Search Engine Optimization
The basic idea of Search Engine Optimization or in short SEO is to improve the volume and quality of the traffic to a website. And to achieve this there are few basic methods followed by SEO specialists and also by web developers. They are,
- Keyword research
- Content developing
- Link building / Social Media
- Analysis reports
Keyword research
This is basically the process of finding out the search terms people enter into search engine to find out particular information in the internet. For example if you are doing keyword research for a company which sells web development outsourcing services in India for German clients. Then you need to find out what your prospective clients type into Google or in any other search engine when they want to search for an outsourcing partner in India. (more…)
As many of our customers are into web development, we try to stay ahead of trends on the internet. The past few weeks we have spent substantial time trying to figure out how we can best use Twitter to the benefit of our customers. In this article, I want to share some of the information we came across.